Framework Journal · one stock, one dated entry

Principal Financial Group PFG

An entry written while the outcome is still unknown. It will be scored by what the market does next, and it will never be edited to look cleverer than it was.

The label
Accumulation

read at $105.22

Principal Financial Group holds its Accumulation at $105.22.

PHINPOOPSC
  • PHPhase · the trend structure carries the Accumulation label
  • INInsiders · no filings inside 60 days, left as found
  • POPositioning · no disclosures inside 60 days, left as found
  • OPOptions · no verdict drawn today, left as found
  • SCScreen · does not pass the values gate

The investor read · the season, not the day

As held on the ledger ·
PhaseAccumulation
Quantitative stateConsolidating, no directional conviction, held for 262 days
Price$105.22
Valuation14.40 trailing · 9.90 forward price to earnings
Values screenFAIL · score 10.0
Beta0.90

The trader read · the latest dated commentary

The framework reads accumulation. Smart money appears to be quietly building positions. This typically precedes a markup phase. Price has moved down 0.0% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows good risk-adjusted returns. Entered 2026-07-03 · Accumulation

The dated journal · newest first, never edited

2026-07-03 Accumulation $105.22 +0.0% Entry 2

The framework reads accumulation. Smart money appears to be quietly building positions. This typically precedes a markup phase. Price has moved down 0.0% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows good risk-adjusted returns.

2026-07-02 Accumulation $105.22 Entry 1

The framework reads accumulation. Smart money appears to be quietly building positions. This typically precedes a markup phase. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows good risk-adjusted returns.

Each entry above was written on its date, before the outcome. A journal you can prune is not a journal.

The insider ledger · Form 4 filings, as filed

Most recent filings · PFG
DateInsiderTitleTypeSharesValue
2026-05-01 CHEONG WEE YEE Officer 13,920 $1,408,355
2026-04-30 DJURASOVIC GEORGE General Counsel 2,571 $259,332
2026-04-29 CHEONG WEE YEE Officer 1,080 $109,080
2026-03-27 CARTER-MILLER JOCELYN E. CPA Director 805 ·
2026-03-27 STRABLE-SOETHOUT DEANNA D Chief Executive Officer 732 ·
2026-03-27 LITTLEFIELD CHRISTOPHER J. Officer 660 ·
2026-03-27 HOCHSCHILD ROGER C Director 355 ·
2026-03-27 MITCHELL H ELIZABETH Director 100 ·
2026-03-27 FRIEDRICH AMY CHRISTINE Officer 707 ·
2026-03-27 KAY KATHLEEN B Chief Technology Officer 469 ·

Public filings, recorded as found. The full tape lives at Insider Intelligence.

The political ledger · congressional disclosures

Disclosures naming PFG
DatePoliticianPartyTypeAmount
9 Apr2026 Josh Gottheimer Democrat sell 15K–50K

What holding actually paid · price plus dividends

If $1,000 had been placed · historical, not a promise
PeriodPrice thenPrice returnDivs per share$1,000 becameTotal return
1 month $99.40 +10.2% $0.82 $1,110 +11.0%
2 months $91.07 +20.3% $0.82 $1,212 +21.2%
3 months $85.51 +28.1% $0.82 $1,291 +29.1%
6 months $90.01 +21.7% $1.62 $1,235 +23.5%
1 year $74.04 +48.0% $3.19 $1,523 +52.3%
2 years $73.69 +48.6% $6.15 $1,570 +57.0%
3 years $64.13 +70.8% $8.87 $1,846 +84.6%
5 years $54.26 +101.9% $13.98 $2,276 +127.6%

Historical returns from market close data. Past performance does not guarantee future results.

This entry now belongs to the ledger. Whatever PFG does next, these words stay.

Principal Financial Group · PFG · Accumulation · $105.22
Recorded · before the outcome · scored mechanically

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