HRI
Herc Holdings Inc.
Industrials · Rental & Leasing Services · NYQ
$137.93
Close 2026-05-28
✓ ETHICAL PASS

UNKNOWN MOAT
HIGH
Data Confidence: 86%
Full financial profile available
Market Cap
$4.6B
Trailing P/E
Forward P/E
14.12
Rev Growth
+32.3%
Profit Margin
-0.1%
ROE
-0.3%
Analyst Target
$170.00
Recommendation
NONE
About Herc Holdings Inc.

Herc Holdings Inc., together with its subsidiaries, operates as an equipment rental supplier in the United States and internationally. It rents aerial, earthmoving, material handling, trucks and trailers, air compressors, compaction, and lighting equipment. The company offers ProSolutions, an industry specific solution-based services, which include power generation, climate control, remediation and restoration, pump, trench shoring, and studio and production equipment; and ProContractor professional grade tools. In addition, it provides various services, including repair, maintenance, equipment management, and safety training; and equipment re-rental and on-site support services, as well as ancillary services, such as equipment transport, rental protection, cleaning, refueling, and labor. Further, the company sells used equipment and contractor supplies, such as construction consumables, tools, small equipment, and safety supplies. It serves non-residential and residential construction, specialty trade, restoration, remediation and environment, and facility maintenance contractors; industrial manufacturing industries, including refineries and petrochemical, automotive and aerospace, power, metals and mining, agriculture, pulp, paper and wood, and food and beverage industries; infrastructure and government sectors; and commercial facilities, commercial warehousing, education, healthcare, data centers, hospitality, retail, special event management and non-account customers. The company sells its products through its sales team and industry catalogs, as well as through participation and sponsorship of industry events, trade shows, and Internet. Herc Holdings Inc. was incorporated in 1965 and is based in Bonita Springs, Florida.

Ethical Screen
Business ActivityPASS
Debt RatioN/A
Cash RatioN/A
Receivables RatioN/A
Revenue Ratio (0.00%)PASS
OverallPASS
Score Ethical: 64.7
Score Valuation: 71.5
Score Quality: 33.8
Score Combined: 46.9

Full Analysis

Opportunity scores, earnings history, insider transactions, institutional holders, analyst consensus, and more.

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Opportunity Scores
Valuation85.0
Quality25.0
Cash Flow100.0
Moat40.0
Balance Sheet0.0
Debt Purity50.0
Liquid Purity50.0
Rev Purity100.0
Compliance100.0
Tier: BRONZE · Score: 50.3 · Rank: #1794
Insider Transactions
No insider transaction data.
Top Institutional Holders
No institutional holder data.
Additional Fundamentals
Enterprise Value
$14.2B
Price/Book
2.41
Beta
1.906
Analysts
10
Total Revenue (TTM)
$4.7B
Total Debt
$9.6B
Dividend Yield
203.0%
Short Ratio
3.34
Short % Float
0.1%
Employees
9,700

Elite Intelligence

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Trade Consideration
The Opportunity
Score 46.9 (P66 — top 33.5% of scored tickers). Unknown Moat. Ethical PASS. 10 analysts at None.
Price: $137.93 | Target: $168.90 (+22%)
Score
47
Moat
Unknown
Conviction
Standard
Upside
+22%
The Fundamentals
Revenue Growth+32.3%
Profit Margin-0.1%
ROE-0.3%
Forward P/E14.1
Market Cap$4.6B
Position Sizing Scenarios
Stop: $117.24 (-15%) | Entry: $137.93
SharesCostProfit to TargetR:R
To Consensus ($168.90, 10 analysts)
10$1,379.30+$309.70 (22%)1.5R
50$6,896.50+$1,548.50 (22%)1.5R
100$13,793.00+$3,097.00 (22%)1.5R
Risk Factors
  • High beta (1.91) — amplifies market moves by 1.91x
  • Elevated short interest (3.34 days to cover)
The Verdict
Herc Holdings Inc. passes all ethical screens, holds a unknown competitive moat, and is growing revenue at +32.3%.
Quantitative Grade

A single score combining all analytical layers below. A is strongest, D is weakest.

C
Quant Score
47.9
Risk Grade
Layers
7
Risk Profile

How much could this ticker lose on a bad day? These metrics measure worst-case scenarios from historical data.

VaR 95%
-5.8%
worst expected daily loss, 19 in 20 days
CVaR 95%
-8.0%
avg loss on the worst 5% of days
Annual Volatility
Sortino Ratio
0.03
above 1.0 is good
Max Drawdown
-60.9%
Worst Day
Forward Outlook

Based on 10,000 simulated price paths, here is the probability of where this ticker could be in 30, 60, and 90 days.

30d Prob Up
90d Prob Up
Median Return 30d
Liquidity Score
80
Liquidity Grade
HIGHLY LIQUID
Trend & Momentum

What direction is this ticker actually moving, filtered through noise? Is it speeding up or slowing down?

Kalman Trend
Trend Strength
Momentum Signal
HMM Regime
RSI Signal
Technical Signals

Classic chart signals that institutional traders monitor. Golden Cross is bullish, Death Cross is bearish.

MA Crossover
BELOW_200
Bollinger Position
UPPER_HALF
Beta
Relative Volume
0.9x
Short Interest
Financial Health

Is this company financially sound? The Z-Score measures bankruptcy risk. The F-Score measures fundamental strength.

Altman Z-Score
below 1.81 = distress zone
Piotroski F-Score
Earnings Beat Rate
Earnings Consistency
Correlations

These tickers tend to move together (positive) or in opposite directions (negative). Useful for portfolio diversification.

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Inverse Correlated
TickerCorrelation
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Seasonality

Does this ticker have consistent patterns on certain days or months? Historical tendencies, not guarantees.

Best Day
Wednesday
Worst Day
Monday
Best Month
Oct
Worst Month
Feb
Fri-Mon Effect
0.3291314528552634
Momentum Rankings

How does this ticker's recent performance compare to the entire universe? Ranked across 1, 3, 6, and 12-month returns.

1M Return
+2.4%
3M Return
-7.9%
6M Return
+3.7%
12M Return
+6.7%
Momentum Rank
#2706
Momentum Signal
FLAT

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