Updated 22:07 GMT, 27 Oct 2026 SPX 7,722.60 +0.60% NDX 29,651.44 +1.29% VIX 17.52 -4.73% GOLD 4,073.10 +0.86% CL 100.20 -1.53% BTC 80,817.35 +1.01%
NAS100 29,651 +1.29% S&P 7,723 +0.60% GOLD $4,073 +0.86% BTC $80,817 +1.01% VIX 17.52 −4.73% latest tape · as of 22:07 UTC · 27 Oct
The Screen · Communication Services · Internet Content & Information

Alphabet Inc. (Class A) logoAlphabet Inc. (Class A)

GOOGL · a US exchange · USD · Market cap $4.25T · 194,668 employees

Alphabet Inc.

PASS · Titan Ethical · score 85.2
349.22 USD

Price as of 15 Oct 2026Daily close, not a live quoteLast reviewed 13 days ago

Screened 2026-10-15 · the tape above runs as of 22:07 UTC · 27 Oct · two dates, stated on purpose · verdict and workings shown in full · never trimmed

Key facts today

  • Price349.22 USD at the 15 Oct 2026 close
  • Our ratingOpportunity, current read markdown
  • Ethical screenPasses, score 85.2 out of 100
  • OptionsOpen interest leans slightly to calls (put/call 0.78)
  • Last reviewed15 Oct 2026 (13 days ago)

A summary of the dated readings below, not a live quote and not advice.

PRICE · FAIR-VALUE RANGE1M3M6MYTD1Y3Y5Y
306.00383.52441.04

What this means: price 349.22 against the desk's fair-value range, base estimate 383.52, over the last year.

Current read
Markdown ?
OPPORTUNITY · screened 2026-10-15
  • Trend Markdown
  • Insiders insiders sold, $28,257, latest filing 2026-09-30
  • Positioning political selling, disclosed 2026-10-16
  • Options put/call open interest 0.78, read 2026-10-25
  • Ethical passes the values gate
Price349.22 USD
Fair value383.52
Ethical score85.2/100
RatingOPPORTUNITY
Our investment reviews on this name
2026-10-21Read Markdown349.22+0.0% to today Accumulation gives way to Markdown
2026-10-02Read Accumulation343.92+1.5% to today ✓Markup gives way to Accumulation after a 7% slide in 13 weeks
2026-07-02Read Markup368.53-5.2% to today First review on file: Markup

Our analytic regime reads on this name, dated and marked against the screened price. Small sample per name, and separate from the daily-framework accuracy on the Track Record page.

The full research record, in depth, below
The Label · The Season, Not the Day

This name holds its markdown label.

Alphabet Inc. (Class A) holds its Markdown at $349.22. The statistical read favours the sellers, held for 1 days.

As held on the ledger · 2026-10-15
PhaseMarkdown · caution
Quantitative stateThe statistical read favours the sellers, held for 1 days
Price at the screen$349.22
Valuation17.44 trailing · 22.69 forward price to earnings
Values screenPASS · score 85.2
Beta1.21
The Workings

Five Screens, Shown in Full

Full pass across all five screens. This security clears the Titan Ethical Standard: its business and its balance sheet both stay inside the lines.

TestFigureLimitWhat it meansStatus
Business activity Permissible Core business clean Its core business isn't built on prohibited lines: no gambling, alcohol, tobacco, weapons, or interest-based lending. Pass
Debt load 9.96% Below 33% Interest-bearing debt is just 10.0% of its assets, well under the one-third ceiling: it does not run on borrowed money. Pass
Interest-bearing cash 11.54% Below 33% Cash held in interest-bearing accounts and securities is 11.5% of assets, under the one-third limit. Pass
Receivables 15.72% Below 49% Money owed to the company is 15.7% of assets, under the 49% limit. Pass
Revenue purity 1.08% Below 5% Only 1.1% of revenue comes from non-compliant sources, under the 5% line. Pass

Five checks adapted from AAOIFI screening standards: business activity plus four balance-sheet ratios. All five must pass for ethical clearance. Every figure is arithmetic on public accounts, not judgement.

The Ethical Read

Why It Clears, in Plain English

Alphabet Inc. (Class A) clears all five screens. Its business is in a permissible area, its interest-bearing debt is about 10%, inside the ~33% line, and interest is about 1% of its income, under the ~5% line, so it passes.

Read as at 2026-10-27. It updates when the underlying figures move, and past reads are kept below.

Follow this verdict

Get an email when GOOGL's ethical verdict changes

Today GOOGL passes the screen. If new figures move it to a fail, we send you one short email with the before and after. Verdicts change rarely, so you may not hear from us for a long time.

Free, no account needed. Every email has a link to stop.

The Conscience Overlay
Conscience flag · No Tech for Apartheid (employee campaign), BDS Movement

The quantitative screen above is arithmetic and this name passes it. Separately, community boycott lists cite this company: Cited for Project Nimbus, a $1.2B cloud computing contract with the Israeli government and military. Internal employee protests led to terminations in 2024. The desk records that flag here without folding it into the verdict: the screen measures the balance sheet, the overlay informs the conscience, and they are different judgements that belong to different owners. The second one is yours.

What the Numbers Say It Is Worth

The Fair Value Range

Our analysis reads OPPORTUNITY: it trades at roughly a 10% discount to our $383.52 fair value, strong competitive moat, 24.20% revenue growth.

306.00Conservative383.52Base case441.04Growth case 349.22Price

Fair value range in USD, drawn from the 2026-10-15 screen. The gold marker is the market price at the same screen. A 9.8% margin of safety to the base estimate.

The Street's Range
340.00Street low 430.00Street average 515.00Street high 349.22Price

Third-party analyst targets: 54 covering, consensus Strong Buy. The average target sits +23% from the screen price.

Reading the gap · Both our model and the analysts see meaningful upside from here.

Price History & Projections
$547$318$89TODAY5y agoPROJECTIONStreet high$515.00 +44%Street avg$430.00 +21%Our fair value$383.52 +8%Conservative$306.00 -14%

Where it has been, where the models see it going. History from market close data; projection points are our fair-value estimates and third-party analyst targets, dated to the 2026-10-15 screen.

Fair value and rating are our own model estimates; the Street's range reflects third-party analyst estimates. Analysis, not advice.

The Business, in Plain Words

Google's Dominance and Ethical Uphold

Imagine the digital world as a galaxy, and Alphabet Inc.'s Google is its sun – a gravitational force across search, advertising, and cloud services. Its products, from ubiquitous search to transformative AI, are the lifeblood of the web, shaping how we live and work. Why it stands out is not just its market dominance but also its commitment to ethical practices, which allows us to confidently pass our ethical screen.

At a forward P/E of 23.0x, Alphabet is not a screaming bargain, but with 24% revenue growth and a robust 55% profit margin, it exhibits the financial muscle that justifies its valuation. Its return on equity, a hefty 49%, suggests a company efficiently using its capital to generate wealth. While the consensus rating is a strong buy, with a median target of $429, our fair value is slightly more conservative at $377.41, indicating an 11% margin of safety.

Risks are inherent in any tech giant. Regulatory scrutiny, antitrust lawsuits, and the ever-evolving competitive landscape are the winds of change that Alphabet must navigate. However, with a strong moat safeguarding its market position and an ethical stance that aligns with our values, the risks are weighed against a backdrop of stability and innovation. Analysis, not advice.

The fundamentals · plain-English read
Forward P/E22.7xfairly priced for its growth rate
Trailing P/E17.4xreasonably valued
EPS, trailing19.93
EPS, forward15.32
Revenue growth+24.2%strong top-line growth
Profit margin54.8%highly profitable on every dollar of sales
Return on equity48.7%an exceptional return on shareholder capital
FCF yield0.53%
Dividend yield0.22%
Debt to equity0.19minimal debt: a conservative balance sheet
Current ratio2.72comfortably covers its short-term bills
Beta1.21moves a little more than the market
Short interest, float0.01%
52-week range244.15 - 408.61
MoatSTRONG
Market cap$4.25T
Employees194,668

The risks · The main risks here are ordinary market swings and the chance our fair-value read proves too optimistic.

Plain-English interpretation of our own screen data. Analysis, not advice.

Where & How to Trade

GOOGL trades on a US exchange. As a listed security it is accessible through almost any international broker offering its home market. New to this, or investing from abroad? Our guide to accessing global markets covers brokers, currencies and the practical steps.

The Dated Journal · Newest First, Never Edited

Every Entry, As Written

2026-10-27 Markdown $349.22 +0.0% Entry 21

The analysis reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it D, carrying a low risk profile. Technically it is holding around 6% above its long-term trend line with momentum reading oversold. Over the past year the shares are up 100%. Our forward projection puts the odds of a 10% gain over the next month near 30%. The street (53 analysts) rates it strong buy, with a mean price target of $429. Insiders have been net sellers over the past quarter. It reported earnings in this window, a natural checkpoint for the thesis.

2026-10-26 Markdown $349.22 +0.0% Entry 20

The analysis reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it D, carrying a low risk profile. Technically it is holding around 6% above its long-term trend line with momentum reading oversold. Over the past year the shares are up 100%. Our forward projection puts the odds of a 10% gain over the next month near 30%. The street (53 analysts) rates it strong buy, with a mean price target of $429. Insiders have been net sellers over the past quarter. It reported earnings in this window, a natural checkpoint for the thesis.

2026-10-25 Markdown $349.22 +0.0% Entry 19

The analysis reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is holding around 0% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 100%. Our forward projection puts the odds of a 10% gain over the next month near 30%. The street (53 analysts) rates it strong buy, with a mean price target of $429. Insiders have been net sellers over the past quarter. It reported earnings in this window, a natural checkpoint for the thesis.

2026-10-24 Markdown $349.22 +0.0% Entry 18

The analysis reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is holding around 0% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 100%. Our forward projection puts the odds of a 10% gain over the next month near 30%. The street (53 analysts) rates it strong buy, with a mean price target of $429. Insiders have been net sellers over the past quarter. It reported earnings in this window, a natural checkpoint for the thesis.

2026-10-23 Markdown $349.22 +0.0% Entry 17

The analysis reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is holding around 0% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 100%. Our forward projection puts the odds of a 10% gain over the next month near 30%. The street (53 analysts) rates it strong buy, with a mean price target of $429. Insiders have been net sellers over the past quarter. It reported earnings in this window, a natural checkpoint for the thesis.

2026-10-22 Markdown $349.22 +0.0% Entry 16

The analysis reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is holding around 0% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 100%. Our forward projection puts the odds of a 10% gain over the next month near 30%. The street (53 analysts) rates it strong buy, with a mean price target of $429. Insiders have been net sellers over the past quarter. It reported earnings in this window, a natural checkpoint for the thesis.

2026-10-21 Markdown · changed $349.22 +0.0% Entry 15

The framework has shifted from accumulation to markdown since the last review. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is holding around 0% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 100%. Our forward projection puts the odds of a 10% gain over the next month near 30%. The street (53 analysts) rates it strong buy, with a mean price target of $429. Insiders have been net sellers over the past quarter. It reported earnings in this window, a natural checkpoint for the thesis.

2026-10-18 Accumulation $349.22 +1.5% Entry 14

The analysis reads accumulation. Smart money appears to be quietly building positions. This typically precedes a markup phase. Price has moved up 1.5% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is holding around 31% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 100%. Our forward projection puts the odds of a 10% gain over the next month near 30%. The street (53 analysts) rates it strong buy, with a mean price target of $429. Insiders have been net sellers over the past quarter.

2026-10-11 Accumulation $343.92 +0.0% Entry 13

The analysis reads accumulation. Smart money appears to be quietly building positions. This typically precedes a markup phase. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is holding around 31% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 100%. Our forward projection puts the odds of a 10% gain over the next month near 30%. The street (53 analysts) rates it strong buy, with a mean price target of $429. Insiders have been net sellers over the past quarter.

2026-10-02 Accumulation · changed $343.92 +1.0% Entry 12

The framework has shifted from markup to accumulation since the last review. Smart money appears to be quietly building positions. This typically precedes a markup phase. Price has moved up 1.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows excellent risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is holding around 31% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 100%. Our forward projection puts the odds of a 10% gain over the next month near 30%. The street (53 analysts) rates it strong buy, with a mean price target of $429. Insiders have been net sellers over the past quarter.

Each entry above was written on its date, before the outcome. A journal you can prune is not a journal.

Latest News · What the Market Is Reading on GOOGL

Headlines from third-party outlets, linked for reference: not our reporting, not advice.

Related Securities · Others in GOOGL's Space

Screened names in the same industry · explore each on its own page.

The Insider Ledger · Form 4 Filings, As Filed
Most recent filings · GOOGL
DateInsiderTitleTypeSharesValue
2026-09-30 Arnold Frances Dir S - Sale 83 $28,257
2026-05-15 Hennessy John L. Dir Sale 1,050 $412,920
2026-04-30 Arnold Frances Dir Sale 102 $37,842
2026-04-15 Hennessy John L. Dir Sale 1,050 $348,232
2026-04-01 O'Toole Amie Thuener VP, Chief Accounting Officer Sale 617 $178,702
2026-03-27 Walker John Kent Pres, Global Affairs, CLO Sale 8,993 $2,481,117
2026-03-30 Arnold Frances Dir Sale 102 $28,069
2026-03-04 Pichai Sundar CEO Sale 32,500 $9,859,694
2026-03-02 Arnold Frances Dir Sale 112 $33,935
2026-03-03 O'Toole Amie Thuener VP, Chief Accounting Officer Sale 955 $284,590

Public filings, recorded as found. The full tape lives at Insider Intelligence.

The Political Ledger · Congressional Disclosures
Disclosures naming GOOGL
DatePoliticianPartyTypeAmount
2026-10-16 Michael Rulli Republican sell 50K–100K
2026-09-14 Cleo Fields Democrat buy 1K–15K
2026-09-14 Pete Sessions Republican sell 15K–50K
2026-09-14 Cleo Fields Democrat buy 1K–15K
2026-09-14 Pete Sessions Republican sell 15K–50K
What Holding Actually Paid · Price Plus Dividends
If $1,000 had been placed · historical, not a promise
PeriodPrice thenPrice returnDivs per share$1,000 becameTotal return
1 month $388.41 -8.2% $0.22 $919 -8.1%
2 months $317.05 +12.5% $0.22 $1,125 +12.5%
3 months $303.37 +17.6% $0.22 $1,176 +17.6%
6 months $312.02 +14.3% $0.43 $1,144 +14.4%
1 year $178.09 +100.2% $0.85 $2,007 +100.7%
2 years $173.67 +105.3% $1.86 $2,064 +106.4%
3 years $121.16 +194.3% $1.86 $2,959 +195.9%
5 years $120.44 +196.1% $1.86 $2,976 +197.6%

Historical returns from market close data. Past performance does not guarantee future results.

The Ledger's Promise

This entry now belongs to the ledger. Whatever GOOGL does next, these words stay.

Alphabet Inc. (Class A) · GOOGL · Markdown · $349.22
Recorded 2026-10-15 · before the outcome · scored mechanically

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