An entry written while the outcome is still unknown. It will be scored by what the market does next, and it will never be edited to look cleverer than it was.
In plain words · Electronic Arts Inc.
VERDICT
The label
Accumulation
read at $209.07
Electronic Arts holds its Accumulation at $209.07.
PHPhase · the trend structure carries the Accumulation label
INInsiders · no filings inside 60 days, left as found
POPositioning · no disclosures inside 60 days, left as found
OPOptions · no verdict drawn today, left as found
SCScreen · screen not yet scored
edge confirmed
edge broken
edge forming
Each arm is one independent read. Conviction is not a single call, it is how many edges converge.
INVESTOR
The investor read · the season, not the day
As held on the ledger · 2026-07-27
Phase
Accumulation
Quantitative state
Consolidating, no directional conviction, held for 145 days
Price
$209.07
Valuation
59.56 trailing · 21.71 forward price to earnings
Values screen
Not scored· score 0.0
Beta
0.64
OPPORTUNITY
The opportunity · what the numbers say it is worth
Our framework reads AVOID — it trades at roughly a 0% discount to our $210.00 fair value, moderate competitive moat, 11.90% revenue growth.
Read at
$209.07
59.56 P/E · 21.71 fwd
Our fair value
$210.00
0% discount
Analyst target (avg)
$210.00
+0% to current
Target low $168.00Analyst target rangeTarget high $210.00
▲ current $209.07 · | average target
Price history & projections · where it has been, where the models see it going
The valuation journey · where the price sits against fair value and the Street
Current
$209.07
you are here
Conservative
$158.88
-24%
Analyst avg
$210.00
+0%
Our fair value
$210.00
+0%
Analyst high
$210.00
+0%
Green marks levels above today's price, red below; the shaded band is the gap between the price and our fair value.
Reading the gap · Our model and the Street both land near today's price — fairly valued, with no strong edge either way.
Revenue growth
11.90%
Profit margin
11.78%
Debt to equity
27.41
Analyst consensus
Hold · 14 covering
Fair value and rating are our own model estimates; target range reflects third-party analyst estimates. Analysis, not advice.
SCREEN
The values screen, explained · five checks, plain English
This security has not been fully scored against the values screen yet.
Business activityIts core business isn't built on prohibited lines — no gambling, alcohol, tobacco, weapons, or interest-based lending.Pass
Debt loadInterest-bearing debt is just 15.8% of its assets, well under the one-third ceiling — it does not run on borrowed money.Pass
Interest-bearing cashCash held in interest-bearing accounts and securities is 0.9% of assets, under the one-third limit.Pass
ReceivablesMoney owed to the company is 22.8% of assets, under the 49% limit.Pass
Revenue purity of revenue comes from non-compliant sources, over the 5% line.Fail
Every security is read against two recognised standards: our stricter asset-based screen (ratios measured against total assets) and the more widely used market-value standard (measured against market capitalisation). Where they agree we say so plainly; where they part ways — almost always on the debt check — we show both readings and mark it, because that disagreement is the finding, not a fault. We report the score; you and your scholar make the call.
PLAIN
The business, in plain words · what the numbers mean
Electronic Arts trades at almost no discount
Millions queue up for the latest FIFA or Battlefield release every year, yet Electronic Arts offers almost nothing in the way of a bargain. The shares sit within a whisker of our fair value at a forward multiple of 21.7 times, with revenue growing 12 percent and margins stuck at 12 percent. Moderate moat, 13 percent return on equity and a consensus hold rating tell the same story: steady but unexciting, with no margin of safety.
We pass for the simple reason that price and value have met. Revenue purity concerns leave the ethical screen inconclusive, so there is no extra credit on governance or product lines to tilt the balance.
Gaming demand can swing hard with new console cycles and player fatigue, and a moderate moat leaves room for rivals to chip away. The lack of discount removes the usual cushion against those swings. Analysis, not advice.
Screened names in the same industry · explore each on its own page.
TRADE
Where & how to trade · wherever in the world you are
EA trades on a US exchange. As a US-listed security it is accessible through almost any international broker offering US markets. New to this, or investing from outside the US? Our guide to accessing global markets covers brokers, currencies and the practical steps.
TRADER
The trader read · the latest dated commentary
The framework reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved up 2.9% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is holding around 2% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 39%. Our forward projection puts the odds of a 10% gain over the next month near 20%. The street (15 analysts) rates it hold, with a mean price target of $203. Entered 2026-07-27 · Markdown
JOURNAL
The dated journal · newest first, never edited
2026-07-27Markdown$208.90+2.9%Entry 4
The framework reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved up 2.9% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is holding around 2% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 39%. Our forward projection puts the odds of a 10% gain over the next month near 20%. The street (15 analysts) rates it hold, with a mean price target of $203.
2026-07-18Markdown$203.00+0.0%Entry 3
The framework reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows good risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is holding around 2% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 39%. Our forward projection puts the odds of a 10% gain over the next month near 20%. The street (15 analysts) rates it hold, with a mean price target of $203.
2026-07-03Markdown$203.00+0.0%Entry 2
The framework reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows good risk-adjusted returns.
2026-07-02Markdown$203.00Entry 1
The framework reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows good risk-adjusted returns.
Each entry above was written on its date, before the outcome. A journal you can prune is not a journal.
