Positioning no disclosures inside 60 days, left as found
Options put/call open interest 6.82, read 2026-10-24
Ethical does not pass the values gate
Price39.56 USD
Fair value57.98
Ethical score30.0/100
Our investment reviews on this name
2026-10-11Read Markdown43.48-9.0% to today ✓Markup gives way to Markdown with deal news in the headlines
2026-08-31Read Markup45.53-13.1% to today Distribution gives way to Markup
2026-07-02Read Distribution44.23-10.6% to today ✓First review on file: Distribution
Our analytic regime reads on this name, dated and marked against the screened price. Small sample per name, and separate from the daily-framework accuracy on the Track Record page.
Gold.com, Inc. holds its Markdown at $39.56. The statistical read favours the sellers, held for 12 days.
As held on the ledger · 2026-10-27
Phase
Markdown · caution
Quantitative state
The statistical read favours the sellers, held for 12 days
Price at the screen
$39.56
Valuation
13.10 trailing · 10.61 forward price to earnings
Values screen
FAIL· score 30.0
Beta
0.75
The Workings
Five Screens, Shown in Full
Does not pass. Prohibited keyword in sector/industry: financial services
Test
Figure
Limit
What it means
Status
Business activity
Excluded
Core business clean
Prohibited keyword in sector/industry: financial services
Fail
Debt load
Excluded
Below 33%
Interest-bearing debt is of its assets, above the one-third ceiling the screen allows.
Fail
Interest-bearing cash
Excluded
Below 33%
Interest-bearing cash and securities are of assets, above the one-third limit.
Fail
Receivables
Excluded
Below 49%
Money owed to the company is of assets, above the 49% limit.
Fail
Revenue purity
Excluded
Below 5%
of revenue comes from non-compliant sources, over the 5% line.
Fail
Five checks adapted from AAOIFI screening standards: business activity plus four balance-sheet ratios. All five must pass for ethical clearance. Every figure is arithmetic on public accounts, not judgement.
The Ethical Read
Why It Falls Short, in Plain English
Gold.com, does not clear the screen at the business-activity stage. It operates in conventional financial services, which the screen treats as interest-based, so the financial ratios are not the deciding factor here.
Read as at 2026-10-28. It updates when the underlying figures move, and past reads are kept below.
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Today GOLD does not pass the screen. If new figures move it to a pass, we send you one short email with the before and after. Verdicts change rarely, so you may not hear from us for a long time.
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Fair value range in USD, drawn from the 2026-10-27 screen. The gold marker is the market price at the same screen. A 46.5% margin of safety to the base estimate.
Third-party analyst targets: 5 covering, consensus None. The average target sits +52% from the screen price.
Reading the gap · Both our model and the analysts see meaningful upside from here.
Price History & Projections
Where it has been, where the models see it going. History from market close data; projection points are our fair-value estimates and third-party analyst targets, dated to the 2026-10-27 screen.
Fair value and rating are our own model estimates; the Street's range reflects third-party analyst estimates. Analysis, not advice.
The Business, in Plain Words
Gold Dealer Hits Financial Services Wall
Every time a buyer stacks gold bars or taps a loan against them, the cash moves through wholesalers, lenders and dealers that sit squarely inside financial services. Gold.com runs those three segments, yet the ethical screen blocks the whole sector without exception. We pass on that ground alone.
Revenue leapt 244 percent, the shares trade at 10.6 times forward earnings and our model shows a 49 percent margin of safety to fair value. None of those numbers matter once the screen fails, and the zero profit margin plus 11 percent return on equity give no reason to argue the point.
Risk sits in the ethical block itself plus thin margins that could disappear fast if metals prices turn. Analysis, not advice.
The risks · The things to watch: it's a small-cap, so the share price can swing harder than the market.
Plain-English interpretation of our own screen data. Analysis, not advice.
Where & How to Trade
GOLD trades on the NYSE. As a listed security it is accessible through almost any international broker offering its home market. New to this, or investing from abroad? Our guide to accessing global markets covers brokers, currencies and the practical steps.
The Dated Journal · Newest First, Never Edited
Every Entry, As Written
2026-10-29Markdown$39.56+0.0%Entry 11
The analysis reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it D, carrying a low risk profile. Technically it is holding around 10% above its long-term trend line with momentum reading bearish. Over the past year the shares are up 95%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (4 analysts) rates it none, with a mean price target of $65. It reported earnings in this window, a natural checkpoint for the thesis.
2026-10-28Markdown$39.56+2.2%Entry 10
The analysis reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved up 2.2% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it D, carrying a low risk profile. Technically it is holding around 10% above its long-term trend line with momentum reading bearish. Over the past year the shares are up 95%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (4 analysts) rates it none, with a mean price target of $65. It reported earnings in this window, a natural checkpoint for the thesis.
2026-10-25Markdown$38.72+0.0%Entry 9
The analysis reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it D, carrying a low risk profile. Technically it is holding around 8% above its long-term trend line with momentum reading oversold. Over the past year the shares are up 95%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (4 analysts) rates it none, with a mean price target of $65.
2026-10-18Markdown$38.72-10.9%Entry 8
The analysis reads markdown. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 10.9% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is holding around 16% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 95%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (4 analysts) rates it none, with a mean price target of $65.
2026-10-11Markdown · changed$43.48+0.0%Entry 7
The framework has shifted from markup to markdown since the last review. Price is trending lower. Sellers are in control and the prior trend has reversed. Price has moved down 0.0% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is holding around 16% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 95%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (4 analysts) rates it none, with a mean price target of $65.
2026-10-02Markup$43.48-4.5%Entry 6
Our analysis reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved down 4.5% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is holding around 16% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 95%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (4 analysts) rates it none, with a mean price target of $65.
2026-08-31Markup · changed$45.53+18.8%Entry 5
The framework has shifted from distribution to markup since the last review. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved up 18.8% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is holding around 16% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 95%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (4 analysts) rates it none, with a mean price target of $65.
2026-07-31Distribution$38.31-13.4%Entry 4
Our analysis reads distribution. Smart money appears to be selling into strength. Institutional holders may be rotating out. Price has moved down 13.4% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is holding around 16% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 95%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (4 analysts) rates it none, with a mean price target of $65.
2026-07-18Distribution$44.23+0.0%Entry 3
Our analysis reads distribution. Smart money appears to be selling into strength. Institutional holders may be rotating out. Price has moved down 0.0% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is holding around 16% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 95%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (4 analysts) rates it none, with a mean price target of $65.
2026-07-03Distribution$44.23+0.0%Entry 2
Our analysis reads distribution. Smart money appears to be selling into strength. Institutional holders may be rotating out. Price has moved down 0.0% since our last review. Ethical screening: FAIL. This security does not pass our values-based screening criteria. The risk-adjusted return profile shows modest positive risk-adjusted returns.
Each entry above was written on its date, before the outcome. A journal you can prune is not a journal.