Updated 18:00 GMT, 27 Oct 2026 SPX 7,718.35 +0.54% NDX 29,611.97 +1.16% VIX 17.70 -3.75% GOLD 4,071.70 +0.82% CL 99.79 -1.94% BTC 80,350.90 +0.43%
NAS100 29,612 +1.16% S&P 7,718 +0.54% GOLD $4,072 +0.82% BTC $80,351 +0.43% VIX 17.70 −3.75% latest tape · as of 18:00 UTC
The Screen · Consumer Cyclical · Specialty Retail

Best Buy logoBest Buy

BBY · a US exchange · USD · Market cap $19.4B · 82,000 employees

Best Buy Co., Inc.

Not yet scored
92.63 USD

Price as of 16 Oct 2026Daily close, not a live quoteLast reviewed 11 days ago

Screened 2026-10-16 · the tape above runs as of 18:00 UTC · two dates, stated on purpose · verdict and workings shown in full · never trimmed

Key facts today

  • Price92.63 USD at the 16 Oct 2026 close
  • Our ratingFair value, current read markup
  • Ethical screenNot yet scored
  • OptionsOpen interest leans heavily to calls (put/call 0.50)
  • Last reviewed16 Oct 2026 (11 days ago)

A summary of the dated readings below, not a live quote and not advice.

PRICE · FAIR-VALUE RANGE1M3M6MYTD1Y3Y5Y
100.00100.00185.26

What this means: price 92.63 against the desk's fair-value range, base estimate 100.00, over the last year.

Current read
Markup ?
FAIR VALUE · screened 2026-10-16
  • Trend Markup
  • Insiders insiders sold, $10,695,364, latest filing 2026-09-23
  • Positioning no disclosures inside 60 days, left as found
  • Options put/call open interest 0.50, read 2026-10-25
  • Ethical screen not yet scored
Price92.63 USD
Fair value100.00
Ethical score84.6/100
RatingFAIR VALUE
Our investment reviews on this name
2026-10-20Read Markup92.63+0.0% to today ✓Distribution gives way to Markup after a 6% rise in 7 days
2026-10-13Read Distribution87.01+6.5% to today Markup gives way to Distribution first Distribution read since August
2026-10-02Read Markup88.75+4.4% to today ✓Distribution gives way to Markup first Markup read since August
2026-08-26Read Distribution87.48+5.9% to today Markup gives way to Distribution after a 9% rise in 6 days

Our analytic regime reads on this name, dated and marked against the screened price. Small sample per name, and separate from the daily-framework accuracy on the Track Record page.

The full research record, in depth, below
The Label · The Season, Not the Day

This name holds its markup label.

Best Buy holds its Markup at $92.63. Consolidating, no directional conviction, held for 18 days.

As held on the ledger · 2026-10-16
PhaseMarkup
Quantitative stateConsolidating, no directional conviction, held for 18 days
Price at the screen$92.63
Valuation15.41 trailing · 12.83 forward price to earnings
Values screenNot scored · score 84.6
Beta1.28
The Workings

Five Screens, Shown in Full

This security has not been fully scored against the values screen yet.

TestFigureLimitWhat it meansStatus
Business activity Permissible Core business clean Its core business isn't built on prohibited lines: no gambling, alcohol, tobacco, weapons, or interest-based lending. Pass
Debt load 28.17% Below 33% Interest-bearing debt is just 28.2% of its assets, well under the one-third ceiling: it does not run on borrowed money. Pass
Interest-bearing cash 0.00% Below 33% Cash held in interest-bearing accounts and securities is 0.0% of assets, under the one-third limit. Pass
Receivables 18.96% Below 49% Money owed to the company is 19.0% of assets, under the 49% limit. Pass

Five checks adapted from AAOIFI screening standards: business activity plus four balance-sheet ratios. All five must pass for ethical clearance. Every figure is arithmetic on public accounts, not judgement.

The Ethical Read

The Read, in Plain English

Best Buy clears the business-activity screen and the figures we can measure look clean, but one or more financial figures are still pending, so the verdict is not final yet.

Read as at 2026-10-27. It updates when the underlying figures move, and past reads are kept below.

2026-10-25

Best Buy clears the business-activity screen and the figures we can measure look clean, but one or more financial figures are still pending, so the verdict is not final yet.

2026-09-24 Clears

Best Buy clears all five screens. Its business is in a permissible area, its interest-bearing debt is about 28%, inside the ~33% line, and almost none of its income is interest, so it passes.

Earlier reads, kept as written. The ethical profile is tracked over time, not overwritten.

What the Numbers Say It Is Worth

The Fair Value Range

Our analysis reads FAIR VALUE: it trades at roughly a 8% discount to our $100.00 fair value, weak competitive moat, 3.60% revenue growth.

100.00Conservative100.00Base case185.26Growth case 92.63Price

Fair value range in USD, drawn from the 2026-10-16 screen. The gold marker is the market price at the same screen. A 8.0% margin of safety to the base estimate.

The Street's Range
71.00Street low 86.50Street average 100.00Street high 92.63Price

Third-party analyst targets: 20 covering, consensus Hold. The average target sits −7% from the screen price.

Reading the gap · Our model sees value the Street hasn't fully caught up to yet.

Price History & Projections
$103$79$54TODAY5y agoPROJECTIONConservative$100.00 +31%Our fair value$100.00 +31%Street high$100.00 +31%Street avg$86.50 +13%

Where it has been, where the models see it going. History from market close data; projection points are our fair-value estimates and third-party analyst targets, dated to the 2026-10-16 screen.

Fair value and rating are our own model estimates; the Street's range reflects third-party analyst estimates. Analysis, not advice.

The Business, in Plain Words

Tech shelves still draw weekend crowds

Walk into any Best Buy on a Saturday and families still linger over laptops and phones in person. That hands-on habit keeps the tills ringing even as pure online rivals pile in.

The shares sit 5 percent below our fair value at 12.1 times forward earnings. A 39 percent return on equity and a clean ethical screen stand out against 2 percent revenue growth and a 3 percent profit margin.

Yet the moat is weak and the business sits squarely in a cyclical corner. The low multiple may simply mark peak earnings rather than a bargain, and twenty analysts cluster around a hold with an $80 target. Analysis, not advice.

The fundamentals · plain-English read
Forward P/E12.8xexpensive even after accounting for its growth
Trailing P/E15.4xreasonably valued
EPS, trailing6.01
EPS, forward7.22
Revenue growth+3.6%slow but positive growth
Profit margin3.0%barely profitable
Return on equity43.1%an exceptional return on shareholder capital
FCF yield7.22%
Dividend yield6.77%
Debt to equity1.30a meaningful debt load worth watching
Current ratio1.12adequate liquidity, worth monitoring
Beta1.28moves a little more than the market
Short interest, float0.08%
52-week range55.10 - 96.53
MoatWEAK
Market cap$19.4B
Employees82,000

The risks · The main risks here are ordinary market swings and the chance our fair-value read proves too optimistic.

Plain-English interpretation of our own screen data. Analysis, not advice.

Where & How to Trade

BBY trades on a US exchange. As a listed security it is accessible through almost any international broker offering its home market. New to this, or investing from abroad? Our guide to accessing global markets covers brokers, currencies and the practical steps.

The Dated Journal · Newest First, Never Edited

Every Entry, As Written

2026-10-27 Markup $92.63 +0.0% Entry 16

The analysis reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved down 0.0% since our last review. Ethical screening: not fully scored yet. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is holding around 34% above its long-term trend line with momentum reading overbought. Over the past year the shares are up 8%. Our forward projection puts the odds of a 10% gain over the next month near 22%. The street (20 analysts) rates it hold, with a mean price target of $88.

2026-10-20 Markup · changed $92.63 +6.5% Entry 15

The framework has shifted from distribution to markup since the last review. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved up 6.5% since our last review. Ethical screening: not fully scored yet. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is holding around 26% above its long-term trend line with momentum reading neutral. Over the past year the shares are up 8%. Our forward projection puts the odds of a 10% gain over the next month near 22%. The street (20 analysts) rates it hold, with a mean price target of $88.

2026-10-13 Distribution · changed $87.01 -2.0% Entry 14

The framework has shifted from markup to distribution since the last review. Smart money appears to be selling into strength. Institutional holders may be rotating out. Price has moved down 2.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading overbought. Over the past year the shares are up 8%. Our forward projection puts the odds of a 10% gain over the next month near 22%. The street (20 analysts) rates it hold, with a mean price target of $87.

2026-10-02 Markup · changed $88.75 +1.5% Entry 13

The framework has shifted from distribution to markup since the last review. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved up 1.5% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading overbought. Over the past year the shares are up 8%. Our forward projection puts the odds of a 10% gain over the next month near 22%. The street (20 analysts) rates it hold, with a mean price target of $87.

2026-08-27 Distribution $87.48 +0.0% Entry 12

Our analysis reads distribution. Smart money appears to be selling into strength. Institutional holders may be rotating out. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading overbought. Over the past year the shares are up 8%. Our forward projection puts the odds of a 10% gain over the next month near 22%. The street (20 analysts) rates it hold, with a mean price target of $83. It reported earnings in this window, a natural checkpoint for the thesis.

2026-08-26 Distribution · changed $87.48 +0.0% Entry 11

The framework has shifted from markup to distribution since the last review. Smart money appears to be selling into strength. Institutional holders may be rotating out. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading overbought. Over the past year the shares are up 8%. Our forward projection puts the odds of a 10% gain over the next month near 22%. The street (20 analysts) rates it hold, with a mean price target of $83. It reported earnings in this window, a natural checkpoint for the thesis.

2026-08-25 Markup $87.48 +9.3% Entry 10

Our analysis reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved up 9.3% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading overbought. Over the past year the shares are up 8%. Our forward projection puts the odds of a 10% gain over the next month near 22%. The street (20 analysts) rates it hold, with a mean price target of $83. It reported earnings in this window, a natural checkpoint for the thesis.

2026-08-24 Markup $80.02 +0.0% Entry 9

Our analysis reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading overbought. Over the past year the shares are up 8%. Our forward projection puts the odds of a 10% gain over the next month near 22%. The street (20 analysts) rates it hold, with a mean price target of $72. It reported earnings in this window, a natural checkpoint for the thesis.

2026-08-23 Markup $80.02 +0.0% Entry 8

Our analysis reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading overbought. Over the past year the shares are up 8%. Our forward projection puts the odds of a 10% gain over the next month near 22%. The street (20 analysts) rates it hold, with a mean price target of $72. It reported earnings in this window, a natural checkpoint for the thesis.

2026-08-22 Markup $80.02 +0.0% Entry 7

Our analysis reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved down 0.0% since our last review. Ethical screening: PASS with strong ethical credentials. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading overbought. Over the past year the shares are up 8%. Our forward projection puts the odds of a 10% gain over the next month near 22%. The street (20 analysts) rates it hold, with a mean price target of $72. It reported earnings in this window, a natural checkpoint for the thesis.

Each entry above was written on its date, before the outcome. A journal you can prune is not a journal.

Latest News · What the Market Is Reading on BBY

Headlines from third-party outlets, linked for reference: not our reporting, not advice.

Related Securities · Others in BBY's Space

Screened names in the same industry · explore each on its own page.

The Insider Ledger · Form 4 Filings, As Filed
Most recent filings · BBY
DateInsiderTitleTypeSharesValue
2026-09-23 Scarlett Kathleen SEVP, CHRO S - Sale+OE 116,062 $10,695,364
2026-09-16 Schulze Richard M Chairman Emeritus S - Sale 300,000 $27,754,213
2026-04-15 SCHULZE RICHARD M Former 21,914 ·
2026-03-23 BILUNAS MATTHEW M. Chief Financial Officer 11,356 $727,000
2026-03-23 SCARLETT KATHLEEN Officer 8,049 $515,289
2026-03-23 HARTMAN TODD G. General Counsel 5,339 $341,797
2026-03-23 BONFIG JASON J Officer 6,336 $405,624
2026-03-23 WATSON MATHEW Officer 3,298 $211,135
2026-03-23 BARRY CORIE S Chief Executive Officer 42,869 $2,744,431
2026-03-20 BONFIG JASON J Officer 23,886 ·

Public filings, recorded as found. The full tape lives at Insider Intelligence.

The Political Ledger · Congressional Disclosures
Disclosures naming BBY
DatePoliticianPartyTypeAmount
2026-05-01 Ro Khanna Democrat buy 1K–15K
What Holding Actually Paid · Price Plus Dividends
If $1,000 had been placed · historical, not a promise
PeriodPrice thenPrice returnDivs per share$1,000 becameTotal return
1 month $57.62 +32.3% · $1,323 +32.3%
2 months $62.37 +22.2% · $1,222 +22.2%
3 months $61.66 +23.6% $0.96 $1,252 +25.2%
6 months $72.88 +4.6% $1.91 $1,072 +7.2%
1 year $70.91 +7.5% $3.81 $1,129 +12.9%
2 years $79.03 -3.5% $7.58 $1,061 +6.1%
3 years $64.95 +17.4% $11.28 $1,348 +34.8%
5 years $91.63 -16.8% $17.82 $1,027 +2.7%

Historical returns from market close data. Past performance does not guarantee future results.

The Ledger's Promise

This entry now belongs to the ledger. Whatever BBY does next, these words stay.

Best Buy · BBY · Markup · $92.63
Recorded 2026-10-16 · before the outcome · scored mechanically

Membership

Thirteen thousand names carry this page. One desk keeps them honest.

Membership opens the full screen archive, the composites built from it, and the daily coverage that prices what the screen approves.

Join the desk

Screening is research, not a fatwa and not financial advice. Figures are drawn from public accounts at the screen date shown. Always manage your risk.

Get our weekly market brief free.