Taboola.com Ltd., together with its subsidiaries, operates an artificial intelligence-based algorithmic engine platform in Israel, the United States, the United Kingdom, Germany, and internationally.
Screened 2026-08-27 · the tape above runs as of 22:12 UTC · 11 Sep · two dates, stated on purpose · verdict and workings shown in full · never trimmed
The Label · The Season, Not the Day
This name holds its markdown label.
Taboola.com Ltd. holds its Markdown at $3.77. Elevated stress, defensive posture warranted, held for 15 days.
As held on the ledger · 2026-08-27
Phase
Markdown · caution
Quantitative state
Elevated stress, defensive posture warranted, held for 15 days
Price at the screen
$3.77
Valuation
9.67 trailing · 4.99 forward price to earnings
Values screen
PASS· score 70.0
Beta
1.52
The Workings
Five Screens, Shown in Full
Full pass across all five screens. This security clears the Titan Ethical Standard: its business and its balance sheet both stay inside the lines.
Test
Figure
Limit
What it means
Status
Business activity
Permissible
Core business clean
Its core business isn't built on prohibited lines: no gambling, alcohol, tobacco, weapons, or interest-based lending.
Pass
Debt load
12.06%
Below 33%
Interest-bearing debt is just 12.1% of its assets, well under the one-third ceiling: it does not run on borrowed money.
Pass
Interest-bearing cash
0.00%
Below 33%
Cash held in interest-bearing accounts and securities is 0.0% of assets, under the one-third limit.
Pass
Receivables
29.88%
Below 49%
Money owed to the company is 29.9% of assets, under the 49% limit.
Pass
Revenue purity
0.00%
Below 5%
Only 0.0% of revenue comes from non-compliant sources, under the 5% line.
Pass
Five checks adapted from AAOIFI screening standards: business activity plus four balance-sheet ratios. All five must pass for ethical clearance. Every figure is arithmetic on public accounts, not judgement.
Fair value range in USD, drawn from the 2026-08-27 screen. The gold marker is the market price at the same screen. A 82.4% margin of safety to the base estimate.
Third-party analyst targets: 6 covering, consensus Buy. The average target sits +46% from the screen price.
Reading the gap · Both our model and the analysts see meaningful upside from here.
Price History & Projections
Where it has been, where the models see it going. History from market close data; projection points are our fair-value estimates and third-party analyst targets, dated to the 2026-08-27 screen.
Fair value and rating are our own model estimates; the Street's range reflects third-party analyst estimates. Analysis, not advice.
The Business, in Plain Words
Taboola powers web recommendations yet offers little edge
Every time a reader lands on a recommended story at the bottom of a news page, Taboola is probably the engine making the match. Its AI platform connects publishers with advertisers across sites and devices. We pass on the shares even though they trade at a 33% discount to our fair value.
The numbers show a business running at modest scale. Forward earnings sit on a 7.7 times multiple, revenue is expanding at 9%, margins are 6% and return on equity reaches just 11%. With no clear moat and analyst targets clustered around current prices, the valuation does not signal an opening.
Competition in digital advertising remains fierce and the platform must keep winning fresh publisher deals to grow. Currency moves and shifts in ad budgets add further uncertainty. The ethical screen clears, yet that alone does not turn the setup into an opportunity worth pursuing.
The risks · The things to watch: it's a small-cap, so the share price can swing harder than the market; it already moves more than the market on an average day.
Plain-English interpretation of our own screen data. Analysis, not advice.
Where & How to Trade
TBLA trades on Nasdaq. As a listed security it is accessible through almost any international broker offering its home market. New to this, or investing from abroad? Our guide to accessing global markets covers brokers, currencies and the practical steps.
The framework has shifted from markup to distribution since the last review. Smart money appears to be selling into strength. Institutional holders may be rotating out. Price has moved down 18.1% since our last review. Ethical screening: PASS with passing ethical screen. The risk-adjusted return profile shows negative risk-adjusted returns. Our composite framework grades it B. Technically it is momentum reading bearish. Over the past year the shares are up 33%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (6 analysts) rates it buy, with a mean price target of $6.
2026-07-18Markup$4.74+0.0%Entry 3
The framework reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved down 0.0% since our last review. Ethical screening: PASS with passing ethical screen. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it B, carrying a low risk profile. Technically it is momentum reading bearish. Over the past year the shares are up 33%. Our forward projection puts the odds of a 10% gain over the next month near 27%. The street (6 analysts) rates it buy, with a mean price target of $6.
2026-07-03Markup$4.74+0.0%Entry 2
The framework reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved down 0.0% since our last review. Ethical screening: PASS with passing ethical screen (70). The risk-adjusted return profile shows modest positive risk-adjusted returns.
2026-07-02Markup$4.74Entry 1
The framework reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Ethical screening: PASS with passing ethical screen (70). The risk-adjusted return profile shows modest positive risk-adjusted returns.
Each entry above was written on its date, before the outcome. A journal you can prune is not a journal.
