Framework Journal · one stock, one dated entry

Recorded 2026-08-04 · Permanent

An entry written while the outcome is still unknown. It will be scored by what the market does next, and it will never be edited to look cleverer than it was.

The label
Markup

read at $31.76

Box, Inc. holds its Markup at $31.76.

PHINPOOPSC
  • PHPhase · the trend structure carries the Markup label
  • INInsiders · insiders sold, $188,508, latest filing 2026-08-07
  • POPositioning · no disclosures inside 60 days, left as found
  • OPOptions · no verdict drawn today, left as found
  • SCScreen · passes the values gate
  • edge confirmed
  • edge broken
  • edge forming

Each arm is one independent read. Conviction is not a single call, it is how many edges converge.

The investor read · the season, not the day

As held on the ledger · 2026-08-04
PhaseMarkup
Quantitative stateElevated stress, defensive posture warranted, held for 17 days
Price$31.76
Valuation49.63 trailing · 17.63 forward price to earnings
Values screenPASS
Beta1.41

The opportunity · what the numbers say it is worth

Read at
$31.76
49.63 P/E · 17.63 fwd
Our fair value
$39.66
25% discount
Analyst target (avg)
$32.50
+2% to current
Target low $25.00Analyst target rangeTarget high $45.00
▲ current $31.76 · | average target

Price history & projections · where it has been, where the models see it going

$46.9$33.2$19.5TODAY5y agoPROJECTIONAnalyst high$45.00 +70%Our fair value$39.66 +50%Conservative$35.12 +33%Analyst avg$32.50 +23%

The valuation journey · where the price sits against fair value and the Street

Current
$31.76
you are here
Conservative
$35.12
+11%
Analyst avg
$32.50
+2%
Our fair value
$39.66
+25%
Analyst high
$45.00
+42%

Green marks levels above today's price, red below; the shaded band is the gap between the price and our fair value.

Reading the gap · Our model sees value the Street hasn't fully caught up to yet.

Revenue growth13.60%
Profit margin-19.76%
Debt to equity2,048.84
Analyst consensusBuy · 8 covering

Fair value and rating are our own model estimates; target range reflects third-party analyst estimates. Analysis, not advice.

The values screen, explained · five checks, plain English

This company clears both standards. There are two widely recognised ways to check whether a company is suitable for a Muslim investor. Here is how it did on each:

The common standard · AAOIFI
Used by most halal investing apps
✓ PASSES
Our stricter standard · asset-based
The one Titan applies
✓ PASSES

What these two standards are, and how they differ →

  • Business activity Its core business isn't built on prohibited lines — no gambling, alcohol, tobacco, weapons, or interest-based lending. Pass
  • Debt load Interest-bearing debt is just 11.9% of its assets, well under the one-third ceiling — it does not run on borrowed money. Pass
  • Interest-bearing cash Cash held in interest-bearing accounts and securities is 5.6% of assets, under the one-third limit. Pass
  • Receivables Money owed to the company is 0.0% of assets, under the 49% limit. Pass
  • Revenue purity Only 0.0% of revenue comes from non-compliant sources — under the 5% line. Pass

Every security is read against two recognised standards: our stricter asset-based screen (ratios measured against total assets) and the more widely used market-value standard (measured against market capitalisation). Where they agree we say so plainly; where they part ways — almost always on the debt check — we show both readings and mark it, because that disagreement is the finding, not a fault. We report the score; you and your scholar make the call.

The business, in plain words · what the numbers mean

Cloud storage name still far from profit

Picture a digital filing cabinet that everyone needs yet few pay enough to cover the costs. Box keeps adding users at 14% revenue growth, yet the business still posts a 20% negative profit margin and a startling negative 576% return on equity. The forward multiple of 16.9 times earnings looks reasonable next to analyst targets around 32 dollars, but a weak moat and persistent losses mean the company fails to clear our threshold for opportunity despite clearing the ethical screen.

The gap between the current price near 30 dollars and our fair value of 39 dollars offers little comfort when the underlying economics remain so fragile. Heavy cash burn and thin competitive defences leave little room for error if growth slows or pricing pressure rises. Consensus buy ratings from eight analysts do not change the simple fact that the numbers do not yet support ownership.

Risk sits in the ongoing losses and weak returns, which could worsen if competition intensifies or customers shift to cheaper alternatives. Currency moves and macro spending cuts add further pressure on a business already running at a loss. Analysis, not advice.

The fundamentals · plain-English read
Forward P/E17.6x
priced for continued growth
Trailing P/E49.6x
expensive — the price assumes strong growth ahead
Revenue growth13.6%
steady growth
Profit margin-19.8%
currently unprofitable
Return on equity-575.8%
not currently earning a positive return on equity
Debt to equity20.49
heavy leverage — higher risk if revenue softens
Current ratio0.76
below 1 — short-term bills exceed liquid assets
Beta1.41
moves a little more than the market
Market cap$4.4B

The risks · The things to watch: it already moves more than the market on an average day; it carries a real debt load, which raises the stakes if revenue slips.

Plain-English interpretation of our own screen data. Analysis, not advice.

Related securities · others in BOX's space worth a look

Screened names in the same industry · explore each on its own page.

Where & how to trade · wherever in the world you are

BOX trades on the NYSE. As a US-listed security it is accessible through almost any international broker offering US markets. New to this, or investing from outside the US? Our guide to accessing global markets covers brokers, currencies and the practical steps.

The trader read · the latest dated commentary

The framework reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved up 14.2% since our last review. Ethical screening: PASS with ethical screening pending. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading neutral. Over the past year the shares are down 28%. Our forward projection puts the odds of a 10% gain over the next month near 18%. The street (8 analysts) rates it buy, with a mean price target of $32. Entered 2026-07-23 · Markup

The dated journal · newest first, never edited

2026-07-23 Markup $30.48 +14.2% Entry 4

The framework reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved up 14.2% since our last review. Ethical screening: PASS with ethical screening pending. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading neutral. Over the past year the shares are down 28%. Our forward projection puts the odds of a 10% gain over the next month near 18%. The street (8 analysts) rates it buy, with a mean price target of $32.

2026-07-18 Markup $26.68 +0.0% Entry 3

The framework reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved down 0.0% since our last review. Ethical screening: PASS with ethical screening pending. The risk-adjusted return profile shows modest positive risk-adjusted returns. Our composite framework grades it C, carrying a low risk profile. Technically it is sitting below its long-term trend line with momentum reading neutral. Over the past year the shares are down 28%. Our forward projection puts the odds of a 10% gain over the next month near 18%. The street (8 analysts) rates it buy, with a mean price target of $32.

2026-07-03 Markup $26.68 +0.0% Entry 2

The framework reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Price has moved down 0.0% since our last review. Ethical screening: PASS with ethical screening pending. The risk-adjusted return profile shows modest positive risk-adjusted returns.

2026-07-02 Markup $26.68 Entry 1

The framework reads markup. Price is trending higher with momentum. The crowd has caught on and buyers are in control. Ethical screening: PASS with ethical screening pending. The risk-adjusted return profile shows modest positive risk-adjusted returns.

Each entry above was written on its date, before the outcome. A journal you can prune is not a journal.

The insider ledger · Form 4 filings, as filed

Most recent filings · BOX
DateInsiderTitleTypeSharesValue
2026-08-07 Nottebohm Olivia COO S - Sale 5,834 $188,508
2026-05-11 SMITH DYLAN C Chief Financial Officer 23,720 $592,094
2026-05-08 NOTTEBOHM OLIVIA Chief Operating Officer 12,470 $313,882
2026-05-01 NOTTEBOHM OLIVIA Chief Operating Officer 5,942 $148,550
2026-04-22 LEVIE AARON WINSOR Chief Executive Officer 1,954 ·
2026-04-22 SMITH DYLAN C Chief Financial Officer 4,614 ·
2026-04-22 NOTTEBOHM OLIVIA Chief Operating Officer 4,343 ·
2026-04-22 BERKOVITCH ELIAHU Officer 6,115 ·
2026-04-15 SMITH DYLAN C Chief Financial Officer 87,500 ·
2026-04-15 NOTTEBOHM OLIVIA Chief Operating Officer 87,500 ·

Public filings, recorded as found. The full tape lives at Insider Intelligence.

What holding actually paid · price plus dividends

If $1,000 had been placed · historical, not a promise
PeriodPrice thenPrice returnDivs per share$1,000 becameTotal return
1 month $24.50 +7.8% · $1,078 +7.8%
2 months $21.37 +23.6% · $1,236 +23.6%
3 months $24.70 +6.9% · $1,069 +6.9%
6 months $30.19 -12.5% · $875 -12.5%
1 year $36.46 -27.6% · $724 -27.6%
2 years $26.45 -0.2% · $999 -0.2%
3 years $28.96 -8.8% · $912 -8.8%
5 years $25.00 +5.6% · $1,056 +5.6%

Historical returns from market close data. Past performance does not guarantee future results.

This entry now belongs to the ledger. Whatever BOX does next, these words stay.

Box, Inc. · BOX · Markup · $31.76
Recorded 2026-08-04 · before the outcome · scored mechanically

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