PRPL
Purple Innovation Inc
Consumer Cyclical · ·
$0.39
Data: 2026-06-03
✓ ETHICAL PASS

NONE MOAT
LIMITED
Data Confidence: 0.0%
Key Metrics

How this company measures up on the fundamentals that matter

Market Cap
$43M
Total market value of the company
-1.94
Based on estimated future earnings — lower means cheaper
Rev Growth
-8.1%
Year-over-year revenue change
Profit Margin
-13.7%
How much profit the company keeps from each dollar of revenue
N/A
Return on equity — how efficiently it uses shareholder money
Analyst Target
$0.83
+109% from current price — median analyst estimate
Recommendation
NONE
Consensus view from 2 analysts covering this stock
About Purple Innovation Inc

Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally. It provides mattresses, pillows, sheets, foundations, waterproof mattress protectors, bases, and seat cushions, as well as blankets and duvets. The company markets and sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, third-party online retailers, and Purple showrooms. The company was founded in 2010 and is he

https://www.purple.com

Country: United States Employees: 1,100 Industry: Furnishings, Fixtures & Appliances
Ethical Screening

Five compliance checks based on AAOIFI standards — all must pass for ethical clearance

Business Activity
PASS
Core business does not involve prohibited activities
Debt Ratio
0.0% PENDING
Debt must be below 33% of total assets
Cash Ratio
0.0% PENDING
Interest-bearing cash below 33% of assets
Receivables
0.0% PENDING
Receivables below 49% of assets
Revenue Purity
0.0% PENDING
Non-compliant revenue below 5% — any excess requires purification
Quantitative Intelligence

Statistical analysis of price behaviour, risk, and market regime — independent of fundamental data

MARKDOWN
Price trending down — defensive positioning
-0.274
Returns do not compensate for the risk — negative edge
-0.0512
No positive edge detected — the data suggests staying out
-0.576
Drawdown risk outweighs the returns — higher risk profile
Annual Return
-42.1%
Historical annualised return based on price data
-73.1%
Largest peak-to-trough decline — the worst it has been
BEAR
Statistical model detects bearish conditions
Days in State
1
How long the current regime has persisted — longer means more stable
Market Data

Trading characteristics and market positioning

1.52
Significantly more volatile than the market
52W High
$1.26
69% below the year high
52W Low
$0.39
0% above the year low
Avg Volume
360,085
Average daily shares traded — higher means easier to buy and sell
4.2
Days it would take all short sellers to cover — higher means more crowded
Short % Float
N/A
N/A
Annual dividend as a percentage of the share price
$-0.58
Earnings per share over the last 12 months
Financial Health

Balance sheet strength and cash generation — the foundation of long-term value

Quick Ratio
N/A
Like current ratio but excludes inventory — stricter test
Gross Margin
39.7%
Revenue left after cost of goods — higher means pricing power
Operating Margin
-17.6%
Profit from core operations before interest and tax
$-20,060,750
Negative — the business is spending more than it generates
Revenue (TTM)
$460M
Total revenue over the last 12 months
Net Income
$-62,818,000
Loss-making — spending exceeds revenue after all costs
Analyst Coverage
Analysts
2
Target High
$1.00
Target Median
$0.83
Target Low
$0.65
Explore the Ethical Screener View Track Record

Data sourced from public filings and market feeds. Not financial advice. Updated: 2026-06-03

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